"It’s incredibly exciting to collaborate with Mondelēz International as we launch the World’s First SOUR PATCH KIDS branded Store," said Jeff Rubin, CEO of IT’SUGAR.
Since the store opened amid the ongoing coronavirus pandemic, it has lowered its maximum capacity to allow enough room for social distancing. All visitors are also required to wear face coverings.
Anyone who cannot make the in-person visit to the store can still experience the new attraction online, where you are able to create your very own personalized Sour Patch Kid mix pack and they will ship it to you.
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