Amazon's 43-inch Omni Series Fire TV with 15,000+ flawless ratings just dropped to $290

Need a new TV for your den, office, bedroom or some other spot where mid-size is the right size? Look no further: For a limited time, the Amazon 43-inch Fire TV Omni Series is on sale for $290. That’s a hefty $120 off and an unbeatable deal for a set that’ll likely last you a decade or more. The Omni Series is notable for a number of reasons, not the least of which is Amazon’s baked-in Fire TV interface. This affords access to not only every major streaming service, but also a nifty selection of games and apps.

43″ Fire TV Omni Series 4K UHD Smart TV

What we said about all those games and apps? Well, here’s some big news: Zoom has joined that roster. Big-screen video calls, anyone? To use it, you’ll need a USB camera. Amazon recommends one of Logitech’s webcams, but theoretically any Zoom-compatible webcam should work.

All models in the Omni Series also support hands-free Alexa operation, meaning you can say things like, “Alexa, turn on the TV,” or “Alexa, watch What We Do in the Shadows on Hulu,” without ever touching the remote. I honestly didn’t think that was a big deal until I started testing one of these TVs, but trust me: Hands-free commands are pretty convenient.

Features like that, along with the aforementioned app support, help give Fire TV the edge over Roku. And I say that as someone who tends to prefer the latter’s interface. Right now, especially with the addition of Zoom support, Fire is winning the smart-TV war.

Ease of use versus performance

The Omni Fire TV is simple to use and gives easy access to all of your favorite services, especially with the four on-remote buttons that let you jump straight to Prime Video, Netflix, Disney+, or Netflix. That said, some models — at least the 43-inch in particular — lack support for more advanced features. It doesn’t support Dolby Vision at this size, although the same TV does support this feature at the 65-inch and 75-inch sizes.

This model is inexpensive, and larger sizes are on sale — but there are some features that aren’t available with smaller TVs. That said, it does have three different HDMI ports, as well as a dedicated HDMI port for surround sound systems that will give you a more immersive experience.

Actually, nearly all the models in the Omni Series are discounted right now. Here are some others ones if you want to check them out:

  • Fire TV 50″ Omni Series 4K UHD Smart TV

    $370$510Save $140See at Amazon

  • Fire TV 65″ Omni Series 4K UHD Smart TV

    $600$760Save $160See at Amazon

  • Fire TV 75″ Omni Series 4K UHD Smart TV

    $800$1,050Save $250See at Amazon

We’re just over a month away from the Super Bowl and a ton of other great content that you’ll want to check out. Make sure you have the best possible TV before that time comes!

43″ Fire TV Omni Series 4K UHD Smart TV

If you have Amazon Prime, you’ll get free shipping, of course. Not yet a member? No problem. You can sign up for your free 30-day trial here. (And by the way, those without Prime still get free shipping on orders of $25 or more.)

Looking for more great Amazon tech deals? Check these out:

Headphones and earbuds

  • Beats Studio Buds

    $100$150Save $50See at Amazon

  • Beats Solo3 Wireless On-Ear Headphones

    $120$200Save $80See at Amazon

  • Tozo A2 Mini Wireless Earbuds

    $17$40Save $23See at Amazon

  • JBL VIBE 100 TWS True Wireless In-Ear Headphones

    $50See at Amazon


  • Insignia 24-inch Class F20 Series Smart Full HD Fire TV

    $110$190Save $80See at Amazon

  • TCL 40-inch Class 3-Series HD LED Smart Android TV

    $285$350Save $65See at Amazon

  • Hisense 50-Inch 4K UHD Roku Smart TV

    $290$450Save $160See at Amazon

  • Amazon Fire TV 50-inch Omni Series 4K UHD Smart TV

    $370$510Save $140See at Amazon

Tablets and tech

  • Samsung Galaxy Tab A8 10.5-inch 32GB Android Tablet

    $184$230Save $46See at Amazon

  • Lenovo IdeaPad 3 11 Chromebook Laptop

    $116$220Save $104See at Amazon

  • Lenovo IdeaPad 1 14 Laptop

    $165$300Save $135See at Amazon

  • Lenovo Tab P11 Plus –

    $272$340Save $68See at Amazon

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