BIG Brother legend Brian Dowling has accused the show of damaging his mental health as he lashes out at former host Davina.
The pair are embroiled in an online row after Brian claimed he's been erased from the reality TV show in its Best Shows Ever series.
Davina slammed the snubbed claims and now Brian has hit back again in a very lengthy statement.
The 42-year-old said: "I can't believe I'm in this position AGAIN where I'm having to justify my feelings regarding BIG BROTHER."
In a message to Davina he wrote: "I'm really sad that you have again posted something today which continues to fan the flames of this on social media and in the press."
The series had faced criticism for not including 42-year-old Brian, who presented two seasons of the show when it moved to Channel 5 in 2011.
He also won the second series of the show, as well as Ultimate Big Brother in 2010.
Writing on social media, Davina addressed the controversy as she told fans: "Just an FYI . We did ask @brianofficial to be part of the show. He was ultimate housemate!!!! That was a no brainer."
In response, Brian said: "On Thursday morning I posted a video on Instagram saying that I was hurt and upset that I wasn't referenced at all as a host of Big Brother in the chat between all the presenters, and how this plays into my general treatment by the production company since they fired me.
"Why did you feel that it was appropriate to post that? Even if you were being asked then surely you would be well aware that it would make me look bad and incite bad comments about me, when you had no idea why I might have declined to take part?
"Did I turn you down personally? No.
"Did you or anyone else ask me why I might have turned it down? No.
"I did not turn down filming a 10-second clip as an insult to you or Rylan. I said no because it once again highlighted how I am treated by the producers of this show and it triggered lots of mental health issues for me yet again.
"When I was fired I was hurt, upset and publicly humiliated. My mental health and confidence has suffered terribly for the last seven years because of that and other events that occurred whilst I was the host.
"My career came to a halt because I could not even consider working on television for a good number of yeras after that and my reputation damaged.
"I think that is a very good reason why I did not want to film a 10-second clip, and you have no idea of what really went on seven years ago and what I went through at the time."
He added: "Once I saw your tweet and the amount of vitriol and abuse I was getting in response to it, I felt I had to post something explaining why I didn't want to film the clip.
"This is not something I wanted to do, but I felt I had no choice bearing in mind how much poison and criticism I was personally getting.
"I certainly don't think I didn't anything unreasonable in posting it – I had to make a comment in light of your very bold ''FYI'' post to your 2.7million followers.
"I haven't said anything since. However it's now Saturday and you are still posting about this today. I genuinely don't understand why, but I would really like to draw a line under this now please, as by continuing to post all you are doing is encouraging more negativity."
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