LORD Sugar has FIRED another candidate after he tasked the hopefuls with creating a new non-alcoholic drinks brand.
The latest brutal boardroom dumping saw Navid Sole sent packing after his team's spicy beer failed to whet the appetite of industry buyers.
He and Akshay Thakrar were placed into the girls' team as part of a reshuffle after the lads lost out to the ladies two weeks in a row. But things didn't go to plan, and he soon saw himself frozen out as the team created a new non-alcoholic drink.
Steff and project manager Sophie took little notice of his flavour suggestions on their way to concocting a peppery peach beer that tanked in a taste test.
Speaking after he was booted off the show, Navid said: "I had the impression the girls might stick together and the boys might be left out and it kind of felt that way to be honest. I feel like I did a frickin' good job with the mixing I think the two girls were like 'you don't know what you're doing with the beakers'.
"I was like 'girl, calm down down please. I'm a qualified pharmacist I know how to use a pipette, leave it to me, I'll sort it out for you. Period.' That's what said I to them. Obviously that didn't come across on TV."
Read our Apprentice live blog below for the latest updates…
- Milica Cosic
Explained: Who is candidate Akeem Bundu-Kamara?
Akeem Bundu-Kamara is a 29-year-old strategy manager for a financial firm from London.
Akeen describes himself as a people person, but due to being a “numbers guy”, his analytical ability causes him to strategically consider every move he makes.
He revealed: “My growing up has made me who I am, I’m able to converse with everyone, but also able to show that financial, business side to myself.”
- Milica Cosic
Who is Shama Amin on The Apprentice?
Shama Amin is a 41-year-old mother of five from Bradford.
Shama gave up a career in banking to raise her children.
After four years at home, she decided to open The Little Academy Day Nursery as a means of inspiring children to achieve their dreams.
The nursery launched in 2014 and is located on Manchester Road, Bradford.
Since its opening, it has welcomed countless children through its doors and has proven to be popular with both parents and children.
Prior to starring in The Apprentice, in 2017, Shama was a finalist for the Bradford Mum of the Year award and was also featured as one of BBC Radio Leeds finalists to become the Voice of Bradford.
- Louis Allwood
Who left the apprentice?
During the third episode of the series, the candidates were asked to create a new non-alcoholic drink.
But Navid Sole failed to impress Lord Alan Sugar for the third week running.
The pharmacist from London was sacked after a tense showdown in the boardroom.
His departure came after Sharma Amin had quit the show due to a "painful" medical condition.
- Joseph Gamp
When is the Apprentice on TV?
The Apprentice continues on Thursday nights at 9pm on BBC One.
The new series sees former winner Tim Campbell join as one of Lord Sugar's aides.
He will stand in for Claude Littner who won't be taking part due to
- Joseph Gamp
How many contestants reach the final?
A candidate is eliminated from the competition every week and in some cases there can be a double elimination.
The grand finale then sees only two candidates go head to head-to-be crowned winner.
- Joseph Gamp
Apprentice 2019 winner Carina says cash injection was 'amazing'
Carina Lepore won in 2019 and had a launch event for her bakery business in September 2020.
She now has two Dough artisan bakehouses in Herne Hill and Beckenham, London.
She told This Is Money: "To have a cash injection of £250,000 into my business bank account from Lord Sugar was amazing and the show generated a lot of good publicity for my business.
"Takings from the first shop went up and we managed to open a second one.
"I ended up earning a six-figure sum. I was so happy and excited. Of course, when the pandemic hit, everything changed for everyone in hospitality.
"It's tough at the moment. We're ticking over, so that is good. But if it wasn't for the pandemic, we would probably have three or four shops now.
- Joseph Gamp
What is the prize for winning The Apprentice?
The winner of The Apprentice gets a £250,000 investment into their business idea and a 50/50 partnership with Lord Alan Sugar.
The deal has resulted in Lord Sugar handing out millions of pounds to a string of successful businesses.
- Joseph Gamp
Previous Apprentice winners (continued…)
- Ricky Martin – In 2012 Ricky won the show and now runs a science recruitment agency and has won several business awards for his work.
- Leah Totten – In 2013 Leah set up a chain of ethical cosmetic clinics with Lord Sugar following her victory, and she also worked part-time for an NHS A&E centre.
- Mark Wright – In 2014, after winning the show, Mark started a digital marketing agency with Lord Sugar called Climb Online that has gone from strength to strength.
- Joseph Valente – In 2015, Joseph used the prize money to invest into his plumbing company ImpraGas.
- Alana Spencer – In 2016 Alana used her success on The Apprentice to launch a luxury cake business, Ridiculously Rich by Alana.
- Sarah Lynn and James White – In 2017 and indecisive Lord Sugar crowned two winners.
- Sian Gabbidon – In 2018 Sian already ran her own swimwear and fashion business but upon winning The Apprentice Lord Sugar became a co-owner in the brand.
- Carina Lepore – In 2019 Carina used the money to invest into her Dough Artisan Bakehouse.
Who has won the cash prize on The Apprentice?
The Apprentice first kicked off in 2005.
Since then, there have been 15 lucky winners:
- Tim Campbell – In 2005 Tim was given a £100,000-per-year job with Lord Sugar’s company Amstrad and stayed with the firm for two years.
- Michelle Dewberry – In 2006, despite being offered a £100,000 job of her own, Michelle left Lord Sugar’s tech company Xenon Green after a few months.
- Simon Ambrose – In 2007 Simon defeated Katie Hopkins on his way to landing a job with Lord Sugar, working in his property company Armsprop before leaving to set up his own property development firm in 2010.
- Lee McQueen – In 2008 he famously called in sick to his first day working for Lord Sugar’s healthcare company Amscreen, but went on to be one of the longest serving apprentices.
- Yasmina Siadatan – In 2009 Yasmina joined Lee at Amscreen, but left after four months after becoming pregnant and didn’t return.
- Stella English – In 2010 Stella and Lord Sugar’s relationship turned sour as she sued him for “constructive dismissal,” as she left his company after 13 months.
- Tom Pellereau – In 2011 Tom received a £250,000 investment in his invention “Stylfile”, a curved nail file.
- Joseph Gamp
More about Kathryn Louise Burn
Kathryn Louise Burn is a 29-year-old owner of an online pyjama store from Swindon.
Having worked a range of different jobs, she has plans for her pyjama business to move forward.
She describes herself as ambitious and a “savage”.
She revealed: “My dreams in my head are absolutely huge and I believe I can achieve them.”
- Joseph Gamp
Who is Stephanie Affleck?
Stephanie Affleck is a 28-year-old owner of an online children’s store from Kent.
She describes herself as confident and brutally honest.
She is looking for funding to support to develop her designer childrens-wear store.
She admitted: “I’m an East London girl, and I’ve got that no nonsense sort of work ethic. I’ve got grit, determination – and I’m determined to be successful.”
- Joseph Gamp
Who is Shama Amin on The Apprentice?
Shama Amin is a 41-year-old mother of five from Bradford.
Shama gave up a career in banking to raise her children.
After four years at home, she decided to open The Little Academy Day Nursery as a means of inspiring children to achieve their dreams.
The nursery launched in 2014 and is located on Manchester Road, Bradford.
Since its opening, it has welcomed countless children through its doors and has proven to be popular with both parents and children.
Prior to starring in The Apprentice, in 2017, Shama was a finalist for the Bradford Mum of the Year award and was also featured as one of BBC Radio Leeds finalists to become the Voice of Bradford.
- Joseph Gamp
Navid calls himself a Playboy in the back of the taxi
I'm 100% sure that Lord Sugar will see my name one day because I'm a passionate and hard working person.
"This playboy still has a lot left in him", he quips.
- Joseph Gamp
Lord Sugar has fired Navid
Navid has been accused of doing nothing for a third week running.
For this reason, Lord Sugar has fired Navid.
- Joseph Gamp
Lord Sugar weighing it up
He say Sophie is in the bar business and it's a travesty she has lost the task.
He says no one listens to Navid.
And Akshay is accused of just jumping on people's ideas.
- Joseph Gamp
Candidates back in boardroom for crunch time
Sophie, Akshay andNavid are facing Lord Sugar.
Sophie is saying Navid made no contribution at all.
Lord Sugar is asking Navid if he "made this up".
- Joseph Gamp
Sophie bringing back Akshay and Navid for firing
The other candidates in the group are heading back to the house.
At least one of the three candidates will be fires, warns Lord Sugar.
- Joseph Gamp
Girls say Navid & Akshay 'did nothing'
The girls are ganging up on Navid and Akshay.
They said the two "did nothing".
Akshay says Sophie did no sells- and that he went out for the close.
- Joseph Gamp
Karren Brady wades in
Kathryn said the label was supposed to be classy, but Karen disagrees…"You call that classy?"
- Joseph Gamp
Sophie's team getting a grilling
The candidates are back in the boardroom and Lord Sugar is not impressed…
"The idea of a non alcoholic drink is that you don’t get drunk – you've certainly achieved that because this wont get drunk…" he said.
- Joseph Gamp
One major player likes Sophie's brand
One buyer took 10,675 orders of Nick's drink.
Sophie sold 2,502 orders
Meaning Sophie's teamhave lost the challenge.
- Joseph Gamp
Lord Sugar now pulling apart Sophie's spiced beer brand
Lord Sugar says he can get a lingering taste form their drink.
The CEO says no one liked it at all, and 11 people who tasted it all hate it.
"They told me they wouldn't touch it with a barge pole", Lord Sugar said.
And Lord Sugar says it looks like a bottle of HP Sauce.
- Joseph Gamp
Lord Sugar says it Nicks drink looks like a urine sample
He said Nick's drink looks like "a sample he gave to his doctor last week".
"I'd say you were taking the p***", he jokes.
- Joseph Gamp
Lord Sugar picking apart Nick's drink
He says it must taste good and not "like crap".
Sugar says he detects no vodka taste.
Karren said it's "just a lime and soda drink".
- Joseph Gamp
Lord Sugar hones in on Nick
I thought you were going to invade Poland, Sugar says, when Nick says he wasn't "acting like a dictator".
Lord Sugar was shocked to find out he wasn't involved in branding.
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