Sky has started to roll-out a new software update to its flagship Sky Q system that brings interactive music video service XCITE to the platform for the first time.
The new app is the latest addition to an ever-growing number of applications available on Sky Q, including Spotify and Netflix. If you’ve got a good sound system plugged into your main TV – like Sky’s own SoundBox, for example – watching music videos via your Sky box is a pretty good idea.
The release of XITE makes the Sky Q suite of boxes a “one-stop-shop for music fans,” according to Sky. The Sky Q menu has a dedicated music section where viewers can quickly find and watch the music they love – whether that’s picking the perfect soundtrack from Spotify for an evening-in, or watching trending releases on YouTube. With the newly-launched XITE music video app, fans can enjoy a personalised video experience on the big screen.
Customers can customise their own playlist by selecting a style, era or mood and create a music video mix. XITE also lets you search for favourite videos, or specific artists.
It’s an easy and fun way to rediscover your favourite videos and find new ones from up to 100 music channels. XITE has a free tier, so you won’t need to sign-up to a subscription or log-in to dive straight into the catalogue of music videos and all the songs they love, or quickly and easily upgrade online to the premium tier for an ad-free experience.
Speaking about the new partnership, Liz Wynn, Director of Sky TV said:”This is brilliant news for customers, Sky Q brings together all the music you love, all in one place, with the new XITE app right next to Spotify and YouTube on the big screen.”
XITE will begin rolling out to all Sky Q customers from today and will be available in the Music and Apps section over the next few weeks.
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