Country star John Rich has criticized Nike for signing Colin Kaerpernick, the former NFL quarterback who led the protests against racial injustice during the national anthem, for their new advertising campaign.
“Hey @Nike, if you’re gonna make the shoes, make the PIG SOCKS to match. Right? Cmon, people will LOVE that,” Rich said on Twitter Tuesday. He added that the deal makes him sick.
The ad campaign will mark the thirtieth anniversary of Nike’s #JustDoIt campaign.
Nike is also facing a backlash on social media after the company signed on Kaepernick for the ad campaign, with the hashtags #BoycottNike and #JustBurnIt trending on Twitter. Several angry customers have posted images of themselves burning or ripping their Nike apparel and shoes to protest the company’s move.
by RTTNews Staff Writer
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