Holly Willoughby and Lee Mack to host Wim Hoff's Superstar Survival

Holly Willoughby to join extreme athlete Wim ‘The Iceman’ Hoff and Lee Mack to host BBC’s Superstar Survival… which sees celebs ‘defeat their demons in sub-zero temperatures’

Holly Willougby has been announced as the co-host of a new extreme survival series for the BBC.

The This Morning presenter will join Lee Mack and extreme athlete Wim ‘The Iceman’ Hoff to host Superstar Survival – which sees celebrities ‘defeat their demons in sub-zero temperatures’

The series will follow a group of soul-searching celebrities as they embark on an epic adventure of self-improvement, and face a unique test of mental strength like no other, under the guidance of well-being icon Wim.

New gig: Holly Willougby has been announced as the co-host of a new extreme survival series for the BBC – Wim Hoff’s Superstar Survival

The BBC promises ‘genuine reality, high drama, jeopardy and plenty of laughs’ in the six-part series.

Holly is a self-proclaimed Wim Hof superfan, and will watch as celebrities tackle wild and death-defying challenges in Europe’s harshest conditions, for a journey of serious self-discovery in a bid to defeat their demons.

The pair will tackle their anxiety and insomnia, as well as ongoing health conditions, and they will all need to dig deep to embrace the sub-zero temperatures.

With A-list followers ranging from Tom Cruise to Justin Bieber and Oprah to David Beckham, Wim earnt his nickname after setting world records that defied modern medicine.

Star of the show: With A-list followers ranging from Tom Cruise to Justin Bieber and Oprah to David Beckham, Wim earnt his nickname after setting world records that defied modern medicine

He ran a half marathon above the Arctic Circle barefoot, submerging himself in ice for 1hr 52mins and climbing Mount Kilimanjaro in just his shorts and shoes.

Wim teaches people from all over the world, from celebrities and professional athletes, to people of all ages, to control their body and mind and achieve extraordinary things.

In addition to the main series on BBC One, BBC Three will offer viewers a sister show which will delve deeper into the unique challenges the celebrities will face in, with a comedic edge. 

Holly said of the show: ‘I can’t wait to team up with Lee and Wim on this show. Lee is a favourite in our house because he’s so hilariously funny and I’ve been a fan of Wim for a long time – he’s a genius who’s incredibly passionate about helping others.

Lee Mack will co-host, and joked: ‘My passions in life are Wim Hof, watching This Morning in my undies, sub-zero temperatures, looking at celebrities sitting in cold water and free hotels. But trying to find a show that combines these has proved tricky. Finally I’ve found one’

‘This show is going to be brilliantly entertaining and you never know… you may find out some things that could help you along the way too.’ 

Wim said: ‘I’ve dedicated my life to discovering how to become happier, healthier and stronger, and anything I can do, you can do too.

‘It’s a dream come true to be making this show with the BBC and share what I’ve learnt with millions of people.

Fight to survive: The series is similar to SAS: Who Dares Wins, which also has a celebrity incarnation on Channel 4 [the newest cast is pictured]

‘I am going to show this group of celebrities that the cold is a doorway to their soul and if they use the power of their mind anything is possible.’

Lee joked: ‘My passions in life are Wim Hof, watching This Morning in my undies, sub-zero temperatures, looking at celebrities sitting in cold water and free hotels. But trying to find a show that combines these has proved tricky. Finally I’ve found one.’

Holly’s husband Dan Baldwin, MD of Hungry Bear Media, is producing the show, and has branded it ‘ simply unmissable TV’.

Details of the celebrities taking part will be announced in due course… 

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