'Today Show': Jill Martin Gets Personal on 'The New Rules for Finding Love'

In addition to reporting on the latest “Steals and Deals” for the Today Show, news correspondent Jill Martin announced her re-engagement to fiancé Erik Brooks in November 2021. Martin gave some details on her relationship journey on the Today All Day streaming special “The New Rules for Finding Love” and shared why dating rules need a revamp.

Jill Martin calls former rules of romance ‘outdated’

In an essay on Today.com, Martin, 45, explained how what may have been acceptable decades ago in the dating world are no longer effective. Even with greater access to potential mates through video dating and social media, Martin pointed out there are certain steps to increase your chances of meeting that special significant other.

“Meeting your right person is not an exact science,” the Today Show star wrote. “There is no magic formula. That said, I do think there is definitely a framework for success. We need new dating rules — and not the ones I grew up with, either.”

Describing the classic playing-hard-to-get strategies, Martin noted that those facades should be put to rest when it comes to coupling today.

“The old rules that were written about and talked about when I was growing up are outdated,” she remarked. “Waiting three days before calling someone back, saying you aren’t available even when you are, always ending the date or conversation first. I don’t believe that is the way to find your perfect person. I believe many of those actions just represent rude behavior and game-playing.”

“He basically said things like, ‘This is not going to work’… And I was like, ‘He’ll never leave me,’” Martin recalled .“I said, ‘If you walk out this door, we will never speak again’… And I was really bad for a really long time. It caused me to re-evaluate what was important to me.”

The “Steals and Deals” reporter took some personal inventory and made changes in her own life before reaching out to Brooks to try their relationship again. The couple got engaged for the second time in November.

“Getting back together with Erik, after a 16-month split with no contact, was complicated yet beautiful in some ways,” Martin wrote. “The process was important. It gave me confidence both in our relationship and as a woman. Although the ‘baggage’ we each brought to the relationship the first time around didn’t match up, it does now. We did the work.”

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