Cheryl stuns in a ribbed cream dress for her new multivitamins business venture after returning to Instagram following year-long social media hiatus
She recently made her Instagram comeback after more than a year off social media.
And Cheryl looked better than ever as she uploaded a snap from a photoshoot on her page on Tuesday.
The former Girls Aloud star, 37, has swapped the microphone from multivitamins in what is a new business venture.
Career change: Cheryl looked better than ever as she uploaded a snap from a photoshoot on her page on Tuesday, as she delves into a new business venture Feel Multivitamins
Cheryl has made an investment of an undisclosed amount into UK digital health company Feel and has also become the face of Feel Multivitamins.
And the songstress was glowing in the photoshoot, with her brunette hair styled in soft waves while her skin looked radiant.
Speaking of her new business venture, Cheryl told City AM: ‘I’m obviously not a scientist but the knowledge and the cleanliness of the product blew my mind because I didn’t have any idea about how many bulking agents and nasties had been in [multivitamins].
Next project: Cheryl has made an investment of an undisclosed amount into UK digital health company Feel and has also become the face of Feel Multivitamins
‘I am so excited’: Cheryl announced her partnership with the brand on Instagram
‘I love everything they stand for, I love their knowledge, I love their ambition. I’m 20 years into my career, I’m looking for new things that I feel inspired by.
‘I’m learning all the time and I’m interested. I want to be invested, I want to be in the developmental side, I want to be involved in the next packaging, that’s all stuff that excites me.’
The songstress, who is mum to son Bear, added she has been on a ‘journey’ since her pregnancy four years ago and that the pandemic was what sparked her to delve deeper into mindfulness and meditation.
Gorgeous: And the songstress was glowing in the photoshoot, with her brunette hair styled in soft waves while her skin looked radiant
Wellness: Of the business venture Cheryl said: ‘I’m 20 years into my career, I’m looking for new things that I feel inspired by’
Last week, Cheryl came back to Instagram with a bang as she shared a stunning selfie and group snap with her glam team for a secret project .
The singer looked radiant as she rocked a plunging white shirt and pink midi skirt in her first post in more than a year.
Cheryl beamed a smile in her glowing selfie, letting her long brunette locks cascade over her shoulders as she posed up a storm for the camera.
‘We back’: Cheryl looked radiant as she rocked a plunging white shirt and pink midi skirt in her first post to Instagram in more than a year on Tuesday
She cut a very fashionable figure in a plunging white shirt, wearing it slightly off the shoulders and only tucked into the front of her skirt.
Also treating fans to a second image, Cheryl posted another snap with her glam team which includes stylist Anna Hughes-Chamberlain and hairdresser Larry King.
The mother-of-one captioned her upload: ‘We back. **all covid tested’
Reunited: The singer, 37, beamed as she posed surrounded by her glam team in the images
Reassuring: The mother-of-one told fans that they had all been ‘covid tested’ in the caption
Before the surprise post on Tuesday, Cheryl’s last upload had been in June 2020 when she shared a black square for Blackout Tuesday as part of an international social media protest over the death of George Floyd.
The singer’s fans and celebrity pals were quick to share their excitement at her Instagram return, with Alesha Dixon saying she’s ‘missed’ Cheryl on the site.
Cheryl’s Girls Aloud bandmate Kimberley Walsh also commented, writing: ‘There she is’ alongside a love heart eyes emoji.
While fans of the Fight For This Love hitmaker gushed ‘finallyyyy’ and ‘we’ve missed you so much’.
Exciting: The singer’s fans and celebrity pals were quick to share their excitement at her surprise Instagram return
It comes amid reports that Cheryl doesn’t want her son Bear, who she co-parents with One Direction star Liam Payne, 27, to follow in his parents showbiz footsteps.
Liam recently spoke about Cheryl’s desires for their four-year-old child, including her hopes he will be a ‘yoga person’.
The Strip That Down hitmaker said On the Diary Of A CEO podcast, where he also revealed he’s called off his engagement to Maya Henry, 21, that he is also unsure whether he would want Bear to take part in reality shows like he did.
Liam applied for The X-Factor in 2008, where he first met Cheryl, but was rejected at judges house and rocketed to fame with 1D when he returned to the show in 2010.
Doting: It comes amid reports that Cheryl doesn’t want her son Bear (pictured together), who she co-parents with ex Liam Payne, 27, to follow in his parents showbiz footsteps
‘This is a tricky one. I think his mum hopes he’s going to be this yoga person. His mum is very chilled these days,’ Liam said.
‘I would never stop him but I would let him know the risks. My parents did not experience what I had. I want him to do something he enjoys doing every day.’
The couple, who split in June 2018 after two and a half years together and co-parent Bear, have largely kept their son’s life hidden from the public eye.
Cheryl has shared only glimpses of her little boy since his birth in 2017, however Liam did discuss connecting more with their son during lockdown.
Last April, he told Capital FM: ‘Most of all through this lockdown it’s been difficult to see Bear at certain points but I’ve actually connected with my son a bit more, which is fantastic.’
Whirlwind romance: Cheryl and Liam welcomed Bear in March 2017 but confirmed the end of their romance in July 2018 (the former One Director star is pictured with his baby son)
Family man: The couple, who split in June 2018 after two and a half years together, have largely kept their son’s life hidden from the public eye (pictured together in 2016)
Adorable: Cheryl has shared several rare glimpses of her little boy to Instagram over the years (Bear is pictured in a snap shared by Cheryl in 2018)
He also chatted about fatherhood during an Instagram Live in January, admitting it’s been ‘hard’ visiting his son as despite only living ‘up the street’ he has to ensure he’s tested negative first.
Liam’s latest revelations about his and Cheryl’s hopes for their son comes as the popstar gave fans a candid insight into his life as he discussed his wild ‘pills and booze phase’ during his One Direction days.
Speaking with Steven Bartlett on the Diary of a CEO podcast, Liam also revealed he is unable to carry out basic everyday tasks and still ‘feels like a child’ despite his £500 million net worth.
First meeting: Liam’s most high profile romance was with singer Cheryl, who is 10 years his senior. They first crossed paths on the X Factor in 2008 when she was 24 and he was 14
Liam admitted that during his time in One Direction he struggled with addiction and mental health issues that he has kept secret, until now.
The group, formed of Liam, Harry Styles, Louis Tomlinson, Niall Horan and Zayn Malik was formed on The X Factor in 2010, and they went on to become the biggest boyband in the world before their split in 2015.
Yet Liam struggled to stay sober on tour, confessing: ‘There were a few pictures of me on a boat and I was all bloated out and I call it my pills-and-booze face.
‘My face was 10 times bigger than it is now. The problem was, the best way to secure us was to lock us in our rooms, and what is in the room? A mini-bar.
‘So I had a party-for-one that seemed to carry on for years. It was wild but the only way you could get frustration out.’
All over: Liam also revealed in his recent podcast appearance that he’s split from fiancée Maya Henry, 21 (pictured with his ex in 2019)
He also struggled with his mental health, and when asked about ‘moments of suicidal ideation’, Liam confessed: ‘Yeah. There is definitely some stuff I have never spoken about to do with it. It was really, really severe. ‘
Liam – who was just 16 when he joined One Direction – also spoke about how finding fame at a young age meant that he was unable to care for himself, as he had all basic tasks carried out for him.
He explained: ‘I was a director of a half-a-billion pound industry at 22. But if I am trying to pay car insurance I am useless. Picking up my post? I am the worst person in the world. You are deluded in your growth.’
The hitmaker added: ‘I still feel like a child in so many ways. There is no link between money and happiness. It is a myth. Money is the ability to relax on certain things.’
Finding fame: One Direction – Liam, Louis Tomlinson, Zayn Malik, Niall Horan and Harry Styles – formed on The X Factor in 2010, and they went on to become the biggest boyband in the world
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