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Broadcaster Laura Tobin has documented her trip to Svalbard, located between mainland Norway and the North Pole to discuss the melting ice caps that are having a detrimental impact on society.
The Good Morning Britain weather reporter admitted it was "devastating" that the natural environment is changing as a result of climate change.
Svalbard is known for its natural beauty made of glaciers as well as polar bears but due to climate change, temperatures have rocketed by 7.7 degrees in the last three decades.
However, many viewers have taken to Twitter, sharing their confusion as to why Laura was filming on location with some noting her "carbon footprint".
During a piece to camera from the freezing location, Laura said: "It's amazing, it's breathtaking and it's devastating, all at the same time.
"You know that I love the weather, you know that I love talking about and communicating climate change to our audiences and it's something that I read about often."
She continued: "We wanted to come here and see it and witness it first hand, it's only when you see it before your eyes you realise how dramatically it's changing and how huge the emergency really is."
"What we know is that the Arctic is warming two to three times faster than the rest of the world."
Laura added: "We have brand new research from the Norwegian Meteorological Institute that looks at how the temperatures have changed and in the last 50 years and they've exclusively told us that winter temperatures have risen by 7.7 degrees celsius and their summer temperatures have risen by 2.5 degrees celsius.
"That means, here in Svalbard that it is warming more than anywhere else on planet Earth, over five times faster than anywhere else."
Laura explained that she and the GMB crew were filming on the Austfonna glacier in Svalbard, the largest in the world that has seen a devastating change over the years.
While Laura noted that the United Kingdom was two thousand miles away from her location, she explained that the results of climate change in the Norweigan region has an impact on our weather, here in the UK.
However, several viewers took to Twitter to question why Laura had flown out to location rather than filming from the London GMB studio.
"Fly there. Lecture us. Fly back. Sounds about right," said one.
While a second added: "Well I bet your flight over there helped climate change."
Before a third penned: "Did she really need to fly there @GMB?"
"Ahh… The irony of flying somewhere to do a report on global warming. Unbelievable #GMB," wrote a fourth.
However, an ITV source told Daily Star: "All flights booked as part of Good Morning Britain's trip to the Arctic were carbon offset.
"The Norwegian Polar Institute worked very closely with GMB on the trip, as they were keen to demonstrate what impact global warming is having in the region."
Daily Star has approached ITV for comment.
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- Good Morning Britain
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