Ronaldo, 33, can still put the skates on, all right and it’s his intention to be doing so until grey hairs penetrate his so-precisely groomed hair.
At Juventus, and previously Real Madrid and United, he trains on his image as ferociously as he trains to be the best in the game.
His perfectionism has certainly paid off financially — he’s said be a millionaire 400 times over.
If you are one of those people who think he’s eye-wateringly overpaid for a mere footballer performing twice a week, no doubt you’ll also hate the £750,000 diamond encrusted watch, the CR7 hotel chain, the statues and museum in his hometown, Funchal on Madeira.
He has the world’s record number of social media followers (277 million), three documentaries made in his name, his own fashion line including tight, white underpants and a perfume.
But it might that be Sin City will one day stain the golden Ronaldo image.
We shall just have to wait and see what comes from the police investigation into the rape allegation made in Las Vegas by Kathryn Mayorga.
Until then football fans would never deny the Portuguese star gives them their money’s worth.
He’s proud of his skills and his often displayed body is as good as he thinks it is.
As he’s aged, so he has changed positions from winger to the centre to striker to attacking all-rounder.
In each he has excelled, as his five Ballon d’Ors and cabinets full of trophies testify.
In industries generating billions, supply and demand will always rule.
The fact Ronaldo or Messi will be paid as much in a week as a ward of nurses in a year comes down simply to market forces.
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