Disney’s “Frozen II” is gearing up for an ice-shattering debut ahead of Thanksgiving.
The sequel to the studio’s animated musical adventure is expected to earn over $100 million in its inaugural outing, according to early tracking. Given the success of the first film, anticipation for the big-screen reunion of Princesses Anna and Elsa could boost ticket sales even higher as the studio ramps up marketing efforts over the next three weeks.
Those figures would be a jump on the original “Frozen.” That film launched over Thanksgiving in 2013, generating $67.4 million over the weekend and a record-setting $93.6 million through its first five days of release. It became a box office sensation, ending its theatrical run with a massive $1.3 billion in worldwide ticket sales, the biggest haul ever for an animated film. “Frozen” won two Oscars and was transformed into a Tony-nominated Broadway musical.
If estimates hold, “Frozen II” would set a new record for Walt Disney Animation’s biggest opening weekend to date, a distinction currently held by 2016’s “Zootopia” with $75.1 million.
Though “Frozen II” is expected to gobble up the competition over the Thanksgiving corridor, it will have to contend with new offerings including Sony’s Mr. Rogers film “A Beautiful Day in the Neighborhood” and STX’s drama “21 Bridges.”
More to come…
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