THE best bath towels are those you're more than happy to keep on display when guests come over.
Think soft, fluffy towels that don't go rough after being washed a few times. Nobody enjoys drying themselves with a threadbare rag.
Not only will they be super soft compared to your old ones (as the pile toughens up after years of washing), but they’re also a great way to refresh your bathroom scheme quickly and easily.
Make sure to check out the size of the towel and if you’re looking for quality, you’ll want to consider the gsm (grams per square metre) – anything over 400gsm should be nice and soft.
And then there’s the style – patterned, neutral, tassled and elegant, there’s a design to suit every type of scheme.
We’ve found the best bath towels to have your bathroom looking more spa and less blah.
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Best cotton bath towels: Cotton Textured Stripe Towel
- Cotton textured strip towel, £2.50 – £17.50 from Marks & Spencer – buy here
This textured striped towel will add an elegant finish to any bathroom.
Made from pure cotton, it's soft and absorbent and has been made with StayNew technology to keep it looking fresh wash after wash.
This towel is available in five other colours, as well as a range of sizes and is the perfect addition for the design-conscious buyer.
Best spa style bath towels: St Ives Hammam Bath Towel
- St Ives Hammam bath towel, now from £12 from The White Company – buy here
Lightweight and fast-drying, hammam towels are super hard-wearing and great for drying in humid conditions – and this design is no exception.
Made in Turkey, from extra-soft cotton, this white towel has a subtle pearl grey stripe and tasselled trim – ideal if you’re looking for a chic addition that’s made to last.
Best funky bath towels: Ralph Lauren Home Montgomery Towels
- Ralph Lauren Home Montgomery Towels, from £35 from Amara – buy here
Create a bathroom that would have Carole Baskin proud with these Ralph Lauren Home Montgomery Towels.
Starting from just £35, these towels are made from 100percent Egyptian Cotton, so they are oh-so soft and will stand the test of time.
Sometimes splashing out on special things is worth it in the long run.
Best colour pop bath towel: Carnaby Stripe Towel
- Carnaby Stripe Towels, £12 – £36, Christy – buy here
Vibrant rainbow colours? Check. Modern geometric print? Check. Low price that won’t break the bank? Check.
This towel has it all and, its colourful circles might even convince the kids that bathtime can be fun.
Made from 100 per cent luxury cotton, buy the whole range as an easy way to add a splash of colour into a neutral scheme.
Best extra thick bath towel: Next Egyptian Cotton Towel
- Egyptian Cotton Towels, £5 – £24, Next – buy here
Large families can go through towels quicker than you can say Jack Robinson, and what you’re left with are scratchy materials that have seen better days.
Well, perhaps not any more thanks to Next's Egyptian towel range.
The towel's 600 gsm thickness makes them feel plump and fluffy.
They're also designed to retain their colour for up to 50 washes.
Available in a rainbow of colours, you can choose from over 30 different shades to compliment your bathroom's style.
Best luxury bath towel: Christy Luxe Turkish Cotton Bath Towel
- Christy Luxe Turkish Cotton Bath Towel, French Grey, £32 from John Lewis – buy here
You can add timeless elegance to your bathroom with this Luxe towel by Christy.
Sublimely soft 100 per cent Turkish cotton, it has a 730 gsm.
In pale pink, it's plain in design with a classic thick diamond pattern brand to complement any bathroom style.
Best stylish bath towel: Christy Supreme Hygro Towel
- Supreme Hygro Towel, £12, Christy – buy here
Bring chic simplicity to your bathroom with this Supreme Hygro cotton towel from Christy.
Featuring a subtle ridged edge design, this towel is in a pale grey silver.
It's made out of 100 per cent supima cotton with a luxurious 640 gsm.
Best designer bath towel: Ralph Lauren Avenue Towel
- Avenue Towel, from £8.95, Luxdeco – buy here
Woven from combed, this 100 per cent Egyptian cotton and packing of 750 gsm Ralph Lauren towel promises a most luxurious feel and maximum absorbency.
Available as a washcloth, guest and shower towel, the wide, basket-woven band decorates each edge.
An embroidered 'Ralph Lauren' logo finishes the creation with a designer flourish.
You can choose from four rich colours including white, sea mist, charcoal and peacock.
Best fluffy bath towel: Secret Linen Store Duck Egg Cotton Towel
- Secret Linen Duck Egg Cotton Towels, £3 to £14, Secret Linen Store – buy here
Wrap yourself up in luxury with Secret Linen's duck egg towels.
They're the perfect weight for fluffiness, softness and absorbency.
Made with rice weave, this makes them feel softer and last longer.
Dyed in Portugal, they're great for adding a splash of colour to your bathroom.
Best striped bath towel: Farris 2 Pieces Bath Towel Same-size Set
- Farris 2 Pieces Bath Towel Same-size Set, £12.99 from Wayfair – buy here
Brighten up your bathroom with these colourful striped towels, made from reycled cotton.
They're quick-dry, soft, absorbent and basically everything you look for in a groovy towel.
For £12.99, you can't complain.
Best soft bath towels: Hamam Olympia Bath Towel
- Hamam Olympia Bath Towel, £129 from Harrods – buy here
Giving you the spa experience from home, Turkish label Hamam prides itself on crafting some of the softest cotton around.
Yes, spending £129 on a towel can be seen as indulgent. But, you'll be guaranteed a warm, cosy hug everytime you step out of the shower or bath.
It'll feel as though you're actually at the famous Hamam spa in Turkey.
What's the best type of cotton for a bath towel?
Towels made out of Egyptian or Pima cotton, premium cotton brands are super absorbent, and towels made with rayon absorb even a bit more water than cotton.
We reckon any of the above is worth the investment.
How often should I wash a bath towel?
The Cleaning Institute recommends washing bath towels after three uses.
In your shower every day, that means laundry more than twice a week.
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