Kehlani has partnered with SNIPES in their latest, and first, campaign for the German streetwear specialist’s first women’s capsule collection.
Released for FW16, the capsule’s design nods to retro sportswear looks, with a distinctive ’90s flavor – oversized turtlenecks, large logos, crewnecks, cropped tops, hoodies, and the British streetwear staple that is the tracksuit, all make an appearance. The collection is designed to easily slot into your wardrobe and your daily routine. As such, colors are kept pretty muted and clean, centering on a fresh off-white, a distinctive gray and full-on black across the collection.
It’s not the first time SNIPES has partnered with upcoming players in the music scene, with previous campaigns seeing Machine Gun Kelly, Chris Brown and most recently masked German hip-hop group, Genetikk, all decked out in SNIPES’ apparel. Given all that, Kehlani seems a natural fit. Make sure you check out her latest single, “CRZY.”