Typically, when clothing companies launch campaigns, it’s all about the clothing. Well, not this time. ModCloth’s Say it Louder Campaign focusses on women who are making their own, individual paths in the world. For the second round of ModCloth’s campaign, Awkwafina, Raveena, and Mary Lambert are sharing advice and serving their favorite looks.
ModCloth doesn’t just want you to buy its clothing. The brand wants you to feel great about yourself, and what you wear can have a lot to do with that. For the second round of ModCloth’s Say It Louder Campaign, three incredible women are coming together to choose their outfits and sharing their individuality.
“I care about authenticity, originality, and aggressively being yourself," Awkwafina says in the ModCloth interview. "I hope to inspire people by being me. I think that a lot of people think that being themselves is not enough and for me that’s always kind of been my thought process. Until I embraced my flaws, and my quirks, and all that, is when I found success and inner happiness.”
To go along with her interview, the Oceans 8 and Crazy Rich Asians star chose the Informed Ensemble ’70s-styled, checkered jacket and skirt set, the Sunny Spirit Button-Up Shirt, and Added Interest Slingback Heels. All of which you can buy on the ModCloth website right now.
Sometimes it’s not all about what you wear, but why you wear it. The Say It Louder Campaign proves it. Yes, ModCloth has incredible clothing, but it isn’t nearly as incredible as the women who wear the outfits.
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