Holly Willoughby stuns fans in a sensational floor length gown ahead of the Pride of Britain awards

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The stars were out in force on Sunday night, albeit virtually, for the virtual Pride of Britain awards, and there were some simply sensational outfits on show.

Amid the coronavirus pandemic, this year the Pride of Britain Awards ceremony is to feature pre-recorded parts of recipients receiving their awards at home.

A host of names also headed to The Royal Chelsea Hospital in order to film links ahead of the show taking place.

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And among those looking dazzling for the big occasion was Holly Willoughby, 39, who opted for a floor-length figure-hugging black dress from brand Safiyaa.

The beautiful blonde presenter shared her glam look on Instagram with her 6.9 million fans ahead of the awards, sharing one facing away from the camera to reveal the dress’ open back.

The dress features a stylish plunging design with a beautiful bow fastening it together at the top.

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Holly penned: “Tonight on @itv it’s the best awards of them all… @prideofbritain … honoured to be asked to present @thismorning emergency services award… see you at 9pm tonight @itv @dailymirror. Dress by @safiyaa_official Earrings by @stephenwebsterjewellery Shoes @stuartweitzman.”

The star opted for an up-do, with her blonde locks fastened stylishly into a low bun, with loose curls falling down by her face.

And Holly’s followers were loving the stylish look, with over 111,000 people liking the snap, and one person commented: “beautiful,” followed by a fire emoji, while another added: “Stunning angel!!!”


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A third wrote: “You look amazing,” while a fourth simply penned: “Beautiful dress.”

Holly’s glam look comes after she posed for followers wearing a set of pink and white gingham pyjamas.

The This Morning presenter went makeup-free as she posed in in the pyjamas.

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Meanwhile she is sitting on the floor with her legs crossed to show off her new sleepwear set, which has white fluffy cuffs at the bottom of the trousers.

Holly wrote in the caption: “Found my lockdown look… thank you @beach_flamingo for the best PJ’s ever! #gifted #nevergettingdressed”.

The TV star’s share received more than 68,000 likes from fans while some commented to share their shock over the price tag of the PJ set.

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One wrote: “At £255 I wouldn’t take them off!”

Another added: “Omg was guna ask my mum for these for Christmas £255”

followed by a series of crying and laughing emojis.[sic]

While a third chimed: “Absolutely love them but never affordable for the everyday person. £255 for PJ’s.”

And a fourth said: “Love them but at that price mine would need to be gifted. How lucky are you xx”.

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