A MILLIONAIRE playboy has been slapped down after he was filmed spanking the bums of bikini-clad models aboard his private yacht.
Gianluca Vacchi, 52, posted the outrageous clip yesterday which showed him prancing around on the deck of his boat with four beauties.
The heavily-tattooed Italian is seen climbing down steps before being met by the models who are all bending over for him.
The musclebound DJ then starts to slap their bum cheeks before grabbing one of the models for a quick dance.
However the cheeky clip – which has been watched by more than 4m people on Instagram – has not impressed everybody.
The Daily Star reports how one person posted: “You pay no respect.”
Another added: “You talk about respect life, but you have no respect for life it is obvious and less for women. The same way these girls don't respect themselves.
However, Gianluca then hit back saying: “I respect them a lot; learn to joke if you wanna respect life.”
The 52 -year-old has 13.3 million followers on his Instagram account that celebrates a cash-rich, work-free existence dedicated to the pursuit of pleasure.
With his love of classic cars, private jets and the company of beautiful women, he made "#Enjoy" his online catchphrase and the title of a book he published in 2016.
In it, he recounted after 20 years of hard work in the family business, he had had an epiphany and decided to give it all up in favour of cavorting with models.
The playboy's stake in the firm reportedly generates dividends of five million euros a year.
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