Who is Sian Gabbidon? The Apprentice 2018 candidate, swimwear brand owner and model who's bikinis have been worn by Love Island stars

But just who is Sian Gabbidon? Here's what we know so far…

Who is Sian Gabbidon?

Sian Gabbidon is a swimwear brand owner from Leeds. Her clients include celebrities and celebrity stylists.

She identifies with Coco Chanel as a role model in business, as she ‘came from nothing and worked her way to the top’.

The 25-year-old believes she has been brought up to win and every task will see her being calculated, collaborative and ruthless where necessary.

She says: “I bring both the passion and the fire – in the boardroom, I will be merciless.”

Who is on the show's board with Lord Sugar?

Lord Sugar needs "eyes and ears" on the ground during each week's tasks.

He used to be assisted by Nick Hewer and uber-shrewd Margaret Mountford.

But after legal aid Margaret left in 2009, West Ham CEO Karren Brady took over the role.

Then, in 2014, PR guru Nick left The Apprentice, and Claude Littner stepped in to replace him after years acting as one of the official interviewers during the CV round.

This year, Karren and Claude will both return to the show to spot who's not pulling their weight during the tasks.

When does The Apprentice start on BBC One?

The Apprentice is a hit BBC reality show, now going into its 14th series, featuring hour-long episodes.

Each series of the programme aims to find a new apprentice for billionaire business mogul and Amstrad founder Lord Alan Sugar, who's worth £1.4bn.

It aims to recreate the toughest of business environments and tasks for its set of contestants, but it is often very funny due to the incompetence and arrogance of the competitors.

It launched on BBC One on Wednesday, October 3.

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