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Apple Unveils New iPhones, Apple Watch, and More During Major Keynote

This post has been updated.

Apple’s next iPhone has been perhaps the most hotly-anticipated entry in the company’s storied line of smartphones, as it’s been subjected to months of endless rumors and speculation about its look, price, name, and more. Today, Apple finally put an end to all the gossip and hearsay by unveiling not one, but two new iPhones: the iPhone 8 and the iPhone X, at last sating the appetite of its devoted and fervid fanbase. The keynote presentation took place at the Steve Jobs Theater inside the company’s new Apple Park business campus.

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There were a number of questions that fans and reporters were hoping to have answered by this event. Will there be a “copper gold” model? Is the home button officially kaput? What’s the deal with the phone’s rumored facial recognition capabilities? And what about wireless charging? Thankfully, Apple didn’t disappoint us. Apart from news about the phone, the event also presented new information about the Apple Watch, software updates, and the Apple TV.

The keynote kicked off with a poignant tribute to Apple co-founder Steve Jobs, as well as behind-the-scenes info about Apple Park, and the company’s redesigned retail spaces, including the launch of a new flagship store in Chicago on October 20. 

The Apple Watch Series 3

From there, Tim Cook celebrated the “incredible growth” the company’s Apple Watch has seen since its launch. The accessory, according to Cook, is now the no. 1 watch in the world, and boasts a 97 percent customer satisfaction rating. (We’re big fans of the Watch, too.) A video compilation of customer testimony included the story of one man we interviewed, whose Apple Watch saved him during a car crash.

Then, a number of new features for the Watch were revealed, including a revamped Workout app, and enhancements to the Heart Rate app that will provide users with measurements like their resting heart rate and recovery heart rate. They also announced the Apple Heart Study, a study to be carried out in partnership with Stanford Medicine and the FDA, which will use Apple Watch data to monitor and analyze heart patterns and rates.

That wasn’t all: Apple Watch Series 3, which will have cellular capabilities built into the Watch, was also announced. Now, you can receive calls, texts, and more with your Watch, allowing you to live your life with greater freedom from your phone. This will also provide you access to Apple Music on your Watch, and the 40 million songs the service has to offer. Despite the addition to the phone’s hardware, though, the company revealed that it will be the same size as the Series 2 model. The Series 3, with cellular, will be available on September 22 for $399. The model without cellular will be priced at $329.

The iPhone 8

It was the news of Apple’s upcoming iPhones that made this event so memorable, though. After a brief preface by Tim Cook, he unveiled the iPhone 8 and the iPhone 8 Plus, which he called “a huge step forward for iPhone.”

Designed with steel-reinforced glass on the both the front and back, the phone comes in silver, space gray, and a new gold tone. It will be water and dust-resistant, boast a Retina HD display, and feature better, louder speakers than previous iPhones. There will be a home button on this model, and it will feature the A11 Bionic chip to improve performance on every level.

Your camera is about to get an upgrade, too, with a 12MP camera that will capture your photos with better color and clarity than ever before. This won’t just mean higher-definition photos and videos, though. The camera’s augmented reality capabilities will give you a new lens through which to view the world, overlaying information, statistics, and more on your everyday life. Point your phone at a baseball player and you’ll be able to see his latest stats; direct it toward the sky, and you’ll see maps of the constellations.

The new phone will also feature wireless charging, supported by Qi. That’s right: there are no more cables for you to plug into your phone. The iPhone 8 and the iPhone 8 Plus will be available for on September 22 for $699 and $799, respectively. The phone’s new operating system, iOS 11, will be available for download on September 19.

The iPhone X

Then, Cook had “one more thing” to share: iPhone X, “the biggest leap forward since the original iPhone.” The X will have a Super Retina display, an end-to-end screen, and no home button. The full-screen design is meant to enable a more fluid and intuitive user experience and seamless movement between apps.

Facial recognition, known as Face ID, is another new feature for the X, and is enabled by the phone’s TrueDepth camera system, a bouquet of hardware that works in real-time to create a mathematical model of your face for your phone, or your “face data.” Compared to Touch ID, which offered a 1 in 50,000 chance of your phone being unlocked by another person, Face ID has just a 1 in a million chance.

A demo by Apple senior vice president Craig Federighi showed off the phone’s cutting-edge features, as well as its effortlessly smooth performance. The Face ID promises to completely redefine your relationship to your phone and communication.

Of course, iPhone X will also boast a 12MP camera, like the iPhone 8. However, it won’t just have one: It’ll have two, both tuned for top-of-the-line photo, video, and augmented reality performance. The phone will also use Qi charging devices, and will boast longer battery life than the iPhone 7.

The iPhone X will be available on November, starting at $999. 

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Source: http://www.menshealth.com/guy-wisdom/apple-iphone-x-keynote-2017

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